What’s New? Job Board Messaging!

Posted In - Candidate Newsletter, CPGjoblist Newsletter, Job Search Strategy

February 9th, 2012

 

What's New? Job Board Messaging

 

Take a look at the  CPGjobs Job Board and you’ll notice something different.

We are now posting important weekly messages in the Job Board!

To see these weekly messages, go to the Job Board, click the “Filter By Category” drop-down at the top of the list and select “CPGjobs Candidate Messages.” All Job Board messages will be posted for 15 days.

One of the most important types of messages we’ll be posting every Monday, are the announcements of the names of new clients that have joined the roster of CPGjobs employers.

 

What You Should Do

So why should you care about the new companies that are now posting their jobs on the site?

Remember, your information on CPGjobs is confidential. If you don’t have these companies checked off in your Candidate Profile, they won’t be able to see your Profile when they are searching CPGjobs for qualified candidates.

That’s right. You MUST add our hiring companies and recruiters in the Select Your Target Employers section of your Profile in order for them to have access to your contact information and resume.

 

Why You Should Do It

Here’s something you might not know.

When our hiring companies and recruiters search CPGjobs for potential candidates, those candidates who have most recently updated their profiles show up first on their lists. If you fail to update your Profile regularly you may never get seen– even though you may fit the criteria for their search

Be sure to check the Job Board regularly for important messages and add the latest CPGjobs employers to your Candidate Profile for maximum visibility of your background, skills and resume!

 

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Featured Employer: Kellogg’s

Posted In - Candidate Newsletter, CPGjoblist Newsletter, Featured Employer

February 9th, 2012


“To be the food company of choice”

1 Kellogg Square
Battle Creek, MI 49016-3599
Tel. (269) 961-2000

www.kellogg.com

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Kelloggs logoEMPLOYEES

32,000 employees around the world.

BUSINESS OVERVIEW

“With 2010 sales of more than $12 billion, Kellogg Company is the world’s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. Kellogg products are manufactured in 18 countries and marketed in more than 180 countries.

“Kellogg Company’s business is broadly divided into two divisions: Kellogg North America and Kellogg International. Kellogg North America includes retail cereal, retail snacks, and frozen and specialty channels businesses in both the United States and Canada. Kellogg International is divided into businesses in Europe, Latin America, and Asia and Australia (Asia Pacific).

“The North American Retail Cereal business includes many of the Company’s popular brands such as Kellogg’s Special K, Frosted Flakes, and Kashi, our natural brand. The North American Retail Snacks business includes Keebler cookies and crackers, such as Chips Deluxe and Cheez-It, wholesome snacks, such as Fruit Twistables fruit snacks and Nutri-Grain bars, and our popular toaster pastry brand, Pop-Tarts. The Frozen and Specialty Channels business includes brands such as Eggo, Morningstar Farms, and Worthington, and the food service, convenience store, vending, and drug store businesses.

“The Kellogg International business focuses almost exclusively on the cereal and wholesome snack categories within the respective regions. The European business includes cereal brands such as Kellogg’s Special K and Crunchy Nut Cornflakes and wholesome snacks such as Special K bars. The Latin American business also focuses predominantly on cereal, including brands such as Zucaritas and Kellogg’s Corn Flakes, and wholesome snacks such as All-Bran bars. The Asia Pacific business includes cereals such as Kellogg’s Bran Flakes and All-Bran in Japan and Nutri-Grain in Australia. Our snack brands in Asia Pacific include Special K bars, Nutri-Grain bars and Muesli bars.”

MISSION

“To drive sustainable growth through the power of our people and brands by better serving the needs of our consumers, customers and communities.”

PERSONNEL PHILOSOPHY

“At Kellogg, our people are our most important competitive advantage. We know that our fully engaged, highly skilled work force is imperative to our present and future success.

Our world-class human resources programs maintain the extraordinary quality of our talent by supporting the professional and personal growth of our people.

We continue to build the skills of the people who will lead our organization in to the future. Our leaders at every level of our organization focus upon creating direction, delivering results, organizing to win, driving alignment, and inspiring and energizing the people they lead. And to maintain our strong pipeline of talent, we have a variety of innovative recruiting and staffing initiatives.

Kellogg Company’s commitment to diversity permeates our entire organization through our http://www.kelloggcompany.com/commitments.aspx?id=35  K Values, which encourage us to show respect for, and appreciate the value of, all individuals and their unique backgrounds, experiences, styles, approaches and ideas. The diversity of our people has been and will continue to be one of the keys to Kellogg Company’s success..” 

ON DIVERSITY

“We also know that diversity and inclusion aren’t just abstract, feel-good” concepts; they are a business imperative. Diversity is key to succeeding in an increasingly competitive global marketplace. A diverse workforce is more adaptable to change, more innovative and more open to new ideas. It’s also aligned with what our increasingly diverse consumers want and need. At the same time, an actively inclusive and respectful work environment, where each employee feels like a valued part of the team, promotes employee engagement, retention and productivity—all of which ultimately contribute to the bottom line.

Our goal is to have a workforce that reflects the diversity of our consumer base. We know we aren’t there yet. We have made good headway in recent years, and our efforts have been publicly recognized by a number of organizations.” You can read more about diversity and inclusion at Kellogg’s here.

 

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Six Issues to Avoid In Your Elevator Speech

Posted In - Candidate Newsletter, CPGjoblist Newsletter, Professional Networking

February 9th, 2012


Six Issues to Avoid in Your Elevator Speech

 

Dorothy Tannahill-Moran

These days we all know we need an elevator speech, especially if you’re a job seeker or a business owner.  An elevator speech can be a great and memorable way to introduce ourselves, if done right.  When these speeches go wrong however, they are memorable for the wrong reasons – mostly they’re boring or cringe-worthy.  Don’t let that be you.

Here are six of the more common issues that you want to avoid…

 

 

  1. Waaaay too long.  I have heard elevator speeches that were longer than commercials.  These speeches are attempting to put a full length resume in an oral review.  Don’t do that.  Make yours 1 or 2 sentences as a maximum length.  In the case of elevator speeches – less is more.
  2. Filled with over-used terms.   Just as you need to avoid certain over-used, trite terms in your resume and interview, that also applies to your elevator speech.  Terms like: “customer service oriented – people person – results oriented” need to be kept out of your speech. Use more powerful, specific terminology.
  3. Wimpy words.  Instead, use powerful verbs.  You need to think about your results and if you can toss in numbers or comparisons.  They all add to your credibility.
  4. Starting your elevator speech with “I am”.   The fastest way to the snooze button is to start an elevator speech with “I am….” The primitive brain of your listener will go into autopilot. “I am” allows their brain to instantly categorize you and go to sleep.  You will lose them.  Your speech should be interesting and compelling enough to make the listener want to ask more about you.  They can’t get too engaged with you when they’ve checked out.
  5. You’re cringing and so is your listener.  I’ve heard some elevator speeches that simply made you cringe with embarrassment.  The person saying it made up something, but it wasn’t something they were comfortable with.  You do have to practice it so you’re comfortable, but if you’ve fully memorized it and you feel like you have fleas in your shorts – you need to toss it out and start over again.  Apparently, it’s just not who you are authentically.  Your elevator speech needs to be something you can feel comfortable with or even proud to say.
  6. Not compelling.  It is kind of tough to think about ourselves in glowing, interesting terms.  But you only have one opportunity to make a first impression on someone; and that needs to hold their attention.  I have yet to meet a person who didn’t have at least one seriously interesting thing to say about them or their business.  That should be the thing you have in your elevator speech.  If you can’t think of it, you haven’t thought hard enough.  If you still can’t think of something, ask people you know to tell you what sorts of things they tell people about you – those are usually very memorable.

You don’t want to be on the receiving end of an elevator speech that you want to run away from.  More importantly you don’t want that elevator speech coming out of you.  Keep these tips in mind; and you will have an elevator speech that will make a great, lasting impression.

For more career tips and advice – FREE newsletter and eworkbook: http://CareerMakeoverToolKitShouldIstayorShouldIGo.com/  From Dorothy Tannahill-Moran – Your Career Change Agent from www.nextchapternewlife.com and www.mbahighway.com

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