Deutsch Family Wine & Spirits was founded in 1981 by Chairman, Bill Deutsch, to market quality wine and spirits produced by prestigious families from major wine and spirits regions of the world. The business that initially began with two employees importing a few family producers from France over three decades ago has grown to include a prestigious roster of internationally renowned, award-winning brands serviced by over 170 employees.
The company’s values rest on the founder’s Six P’s model for building brands: People, Product, Package, Price, Promotion and Potential. “The P of People always comes first. We are a family-owned business working with other family-owned and/or people-oriented businesses,” says Bill.